Archive for July, 2010

Some things simply never change and that helps YOU! I just had the opportunity to listen to a podcast from two long time wizards in the Google traffic game and what I heard was nothing new for me!

Everyone NEEDS website traffic and that’s a fact! When it comes to thriving or just surviving on the Internet there is absolutely no substitution for acquiring more “targeted” unique visitors that are interested in what you do, sell or have to say. Let’s just focus on the latter for a moment. It was said long time ago by this guy who owns Microsoft and it goes something like this:

  • “Content is going to one day determine the individual success or failure of people on the Internet”

That comment was made about 15 years ago and it is so true today that the entire playing field has taken an entirely new approach and scope to increasing visitors and business alike via the Internet! Entire website promotion marketing strategies have been completely reconfigured and billions of dollars are being spent to get up to speed with this very real marketing necessity!

We are dealing with the very same Internet in a whole new light. Believe me when I tell you that “Content is Everything” and more is still needed! It becomes your true “Public Perception Branding Identifier”, your key to increased search engine recognition, a critical avenue of communication regarding your transparency, a main business news hotline and genuinely explains why you do what you do to help people accomplish their goal or answer their question! Honestly, this is just the tip of the iceberg when it comes to the benefits of proper inbound content marketing and website promotion!

I have been evaluating this “Google Traffic Myth” for quite some time now and what I have been hearing from clients, business owners, partners, friends, family and Internet Marketers in general who are all real people fighting this very real battle is:

  • I heard back links are very important
  • I heard I need fresh original content
  • I heard landing page SEO is critical
  • I heard that Social and Viral marketing may be helpful depending on my niche
  • I heard that all I need is a Google Directory Listing
  • I heard that having a blog is good
  • I heard that giving something away is a good idea and so on and so on and so on!

TRUTH IS; you simply need all of this at periodic times throughout any given marketing or website promotion campaign in order to satisfy any of the major search engines! It’s not some “super thermal analytical all knowing algorithm” that no one can beat its simply doing everything over and over and over so when they seek “quality backlinks” YOU HAVE THEM. When they seek “fresh content” YOU HAVE IT. When they seek “overall usefulness” YOU HAVE PROVED YOU ARE!

That’s the deal here! No shortcuts, no easy way to beat the system, no instant road to the top it’s just a combination of what we all know the major search engines are seeking. Now here comes the cool but tricky part; knowing how to best accomplish this in a sequence that feeds the monster when they alter what’s being sought or weighted most heavily AT THE RIGHT TIME!

You see; again, it’s nothing new and was once coined as “Content is King” and then “Content is Cash” which I still consider unbelievably important; however, it only covers part of the story here. My personal viewpoint is “Feed the Monster & Oil the Engines”! This is what will keep your website running smoothly, allow you a chance to continually be found on the Internet and most of all deliver the proper message to both the general public and search engines alike!

While I could certainly go on and on about the best way to do this and the stuff you do or don’t need to buy to make it happen I will close by saying; it’s nothing new and anyone can do it! Good luck and don’t forget to feed and oil the monster often… OK!

Ron Douglas Hits Top Ten Again

Ron Douglas – Internet Marketer, Entrepreneur, Best Selling Author.

About a year ago Ron released his first book, America’s Most Wanted Recipes and it was a best seller. I have a copy and I can tell you, I love it. I spent quite a bit of time making my favorite recipes in the book.

So after a year (and about 15 pounds :( ) Ron publishes his follow up, More of America’s Most Wanted Recipes: More Than 200 Simple and Delicious Secret Restaurant Recipes–All for $10 or Less!

I have known Ron for a couple of years now and he’s one of the nicest people I know. He is driven, but knows how to have fun, spend time with friends and family and enjoy life. He’s someone everyone should aspire to be.

Ron and I are partners on a couple of projects. So I know first hand that when he sets his site on a project, he goes after it until it’s done, launched and profitable.

Ron should also be an inspiration to anyone who is looking to have their own success. It’s been said many times that there is no such thing as a “magic pill” that will start making you money hand over fist without any work. Ron worked (and works) very hard to achieve his goals.

Don’t be afraid to get your hands dirty… you never know – You could end up doing a few of the things Ron does:

Internet Selling For Newbies by Omar Martin and Mike Filsaime is a complete training course that teaches internet marketers how to set up a web based business from the ground up without the huge financial investment that is usually associated with starting a six figure business.

The new cutting edge Internet Selling course is full of informational videos. Internet Selling For Newbies differs from most of the other training courses on the

web in the sense that the majority of the training videos were filmed in actual “Classroom Style”. Omar teaches the internet selling tactics from in front of a white board then follows up his teachings with screen capture video’s of actual practical web implementations.

In addition to the unique training style, Mike & Omar have made a vast portion of the training program available to the public at no charge. The entire training program rivals that of $1997.00 products out there. They give away a huge chunk of the knowledge for free to anyone willing to pay the low shipping and handling fee.

The basic training course is available for free while supplies last at Internet Selling For Newbies

Mike Filsaime and Omar Martin will mail the Cd-Rom right to right to your doorstep. As an added bonus you can choose to get a free trial of the highly acclaimed MarketingDotCom magazine subscription which is probably a good idea.

All in all, it seems like another huge win for Mike Filsaime and Omar Martin as they have really provided some incredible content here for free and the entire course basically holds your hand as you create a fully functional web based business from the ground up.

I highly recommend: Internet Selling For Newbies

Mike Ambrosio